So I am an active clothing shopper for clothes for my doll (like most doll owners). I have just recently started digging deeper into clothing measurements and am trying to figure out what is wrong with, for example, Walmart and Target and their new “XXS” sizing.
I have been actively shopping for clothes at these store for going on two years now. XXS just recently appeared. At first I was like “thank god, better for the doll” but, upon looking on reddit’S r/XXS thread, I have found out that today’s women’s XXS was last year’s XS. It is called vanity sizing. Alot of women with “doll bodies” (I.e. 23-24in waist) can no longer nicely fit into clothes from stores that promote vanity sizing. Extra small used to match their true extra small waists. Now XXS starts at a 26 in waist.
Clothing stores do this as a marketing feat to tend to the women with bigger measurements. They make them feel better because they’re truly a, say, XL but with vanity sizing, voila, you’re a medium now! This makes it much harder for us and the true - xxs ladies to shop for true-fit clothing at these stores.
Please keep measurements in mind when purchasing clothing and always be prepared to return it If you went the online shopping route.